Hi! I’m Rachel 👋
I’m a creative director, writer, and brand strategist. I’ve written about everything from french fries in the World Cup and cloud computing on the bottom of the ocean—to dogs who destress with cannabis and scientists who manage mosquitos swamps. Lately, I’ve led creative strategy and execution for autonomous technology at Cruise and General Motors.
I’m also a mom, a list-maker, and an over-doer with a running tally of 136 nicknames for our adopted golden retriever. I live for the library, clogs, snail mail, and any excuse to go skiing.
BRANDS + CLIENTS :
Cruise
Walmart
Microsoft
McDonald’s
Meta
Samsung
Kaiser Permanente
Genentech
American Optometric Association
PEMCO Insurance
Savers / Value Village
Trupanion Pet Insurance
California Walnuts
Seattle Animal Shelter Foundation
Arizona State University Online
Magnum Ice Cream
Treehouse
+ more
AWARDS :
Savers / Value Village, The Thrifties
2020 Shorty Award Gold Distinction: Fashion
PEMCO Insurance, Every Beat Matters
2019 National Silver ADDY
2019 District Judges’ Choice ADDY
2019 District Gold ADDY
2019 Seattle Gold ADDY
2019 Shorty Award Winner Best in Insurance
2019 Shorty Award Audience Honor in Insurance
Savers / Value Village, Thrifting Spaces
2019 Shorty Award Finalist: Fashion, Home & Decor
Microsoft Brand Social
2016 Shorty Award Bronze Distinction: Online Community